We can help you create a superb online experience for your customers, increase sales and decrease development costs. Understanding your customer's reactions and experiences on your website or software system, and how to improve it in line with best practice, will help your business.
UX Research undertakes most forms of usability, with special expertise in elearning, and can offer specialised services such as accessibility, eyetracking and web analytics through select alliance partners. Our aim is to offer these services with high levels of expertise for a comparatively modest fee.
Objective and expert advice that's independent from the development team or business owners can be critical to the success of your project.
March 6th, 2013
In 2013 UX Research continues to specialise in usability services for financial services – in particular the insurance industry, with this making up 75% of our projects. Specialising in independent reviews aimed at streamlining quote and signup processes, enhancing user satisfaction and ease of use and increasing e-business with the methods of focus groups, task based usability testing and eyetracking on computer, tablet and smartphone. Clients have seen dramatic increases in online business resulting directly from ‘tweaks’ in their quote and purchase flows. What difference would it make to your bottom line if 20% of your business shifted from call centre to online self-service?